Regenerative Progress 

Genera helps owners, boards and top management design future mindsets, ambitious goals, and innovative, digital, sustainable and disruptive business foundations that create growth and bridge for the future in Industry 5.0.

“The wise leader exploits change.”

Experts in sustainable growth, contact us

Or call +45 4230 0608

Genera's overall task

Once hope and faith are created, the rest is just creative planning

Genera ignites hope and creates faith, via an honest and empathetic understanding of you and your organization's starting point. Genera's purpose is regenerative progress - through the mission - the knowledge, the will and the way, which in a learning way, creates successful mindsets and innovative business foundations. Genera creates trust-based relationships and organizations that are in sync with the future and with an overall focus on the three governing capitals, the innovative, the social and the economic. Genera's operational focus is innovation, digitization and sustainability.

Generas Foundation Mindset (2)


You have to change mindset to change direction.

Octopus LIDS is a theoretical / practical model and a 360 degree mindset, a design tool for innovative and future-proof business foundations. It is about understanding and leveraging societal development, future directions and new generations, in an innovative, digital and sustainable world. My basis for growth is the 17 SDG's and Industry 5.0.

We help to understand, utilize, develop and implement:

Business foundations




Our focus is on developing companies and public organizations. We do not do it in finished packages, but based on your point of view, culture, economy and knowledge. Our job is to move you, to make better use of your potentials and to make your goals more effective for better results.

Board work and Interim services

To win the world one must understand it, view gives insight.

I create added value in advisory boards and boards, through focus on the company's 3 core forces/capitals, 1) the innovative, 2) the social and 3) the financial. I am up to date on the latest knowledge about future innovation, digitization and sustainability in industry 5.0. I have extensive experience with community development, globalization, business and strategy development, leadership and culture and change processes as well as crisis management and turnarounds. My knowledge covers B2B, B2P and B2C.

I solve all kinds of general management tasks on an interim basis, both through reorganisation, optimization and streamlining. I help foreign companies set up in Denmark.

I have gone through the board training "BusinessCare Intensive 2019".

Read exciting posts and articles on my LinkedIn profile, link below.



Lectures and workshops

We hold lectures and workshops for larger and smaller audience. The style is direct, easily provocative and humorous, with a learning content that gives the audience a good experience. The focus is on future trends in innovation, digitization and sustainability as well as general business development.

Completed and tested lectures:

Set the GPS to the future (evaluation 10 at IDA on a scale from 1 to 10).
Disruption (disruptive innovation).
Business-driven CSR in a digital context.
The future is here, damn.
From seller to relationscreator.
Education 4.0.
Management in Industry 4.0.

Contact us for a strong offer at the lecture / workshop.


Extensive theoretical and practical knowledge, 40 years of management experience, of which 23 years as CEO in international companies such as Oticon. Participates in boards, innovative networks and political councils. Received awards - Nordea's business award in 2011, and the national CSR Award in 2013. I have sat as a top manager and started my own companies, as well as being accepted into the creative elite in Denmark.

Business development

Strategy, Business Plan, Content, Objective, Economy/Budget, Transfer Pricing, Crisis Management, Change Management, Turnaround, Due Diligence, Market Integration, SWOT, Disruptive Innovation and Boardwork/Advisory Board.


Organization development (holacracy, UNBOSS and TAI) and Organizational design, Cultural development and Employee drive, Purpose management, Onboarding, Leadership development (MIE), Team development, Ethical settlement and Recruitment.


CSR, CSI, SDG, Resiliency, Net positive, Circular economy, Sharing economy, Global Compact, Climate compass, Climate records. CSR-profiles, Reporting and Cradle to cradle.


IT, Web, ERP, SaaS, WaaS, Cloud, AR/VR, MR, IoT/IoE, AI, AAI, Big Data, Machine / Deep Learning, MASA, Digital Twins, iOffice, Robotics, BYOD, Bots , Process and system development, Requirements and Industry 4.0.

Products & benefits

Design, IDE, R&D, Prototyping, Concept Development, Production, Quality Management, 3D (4D) Print, Process Development, Lean, Project Management, Scrum, Agile, Servitization, Product Analyzes, Subcontractors, Public Procurement, E-Commerce and Value Chains.


Social Development, Marketing, Graphic Identity, Logo, Names, Market Development/Integration, SoMe, SEO, Communications, Media, Events, Exhibitions, Sales, Concept Development, Black Social and Customer Relationships.

quote The future offers the biggest paradigm shift ever (industry 5.0).
The agile company of the future must have an overall sustainable foundation, a strong economy and modern leadership grounded in innovation, digitization and sustainability. The world has become more unpredictable and there is a need to understand geopolitics and the overall political regulation. The sustainable agenda is now regulated in the CSRD, a reporting monster created in the EU.

Tommy Horn
Global futurist, innovative creator, sustainable fighter and digital thinker



Genera offers a range of growth services and IT/web development that goes much further than just consulting. Contact us if you want to know more about the offer below or just missing programming resources on IT.

Strategic Business Development / Foundation SMEs

Owner or senior management (C-suite)

Individual Podio solutions and integrations

Web development and IT development resources

Identities and names

Concept development and concept architecture

Design and product development

Other advice and establishment in Denmark